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Koleston Perfect Innosense with Me+ 



Introducing the latest color innovation from Wella Professionals, Koleston Perfect INNOSENSE - a brand for vibrant permanent color specially formulated to reduce the risk of developing allergy. A unique experience in beauty and well-being. Modern women are smart, savvy – and just a little bit cynical. Faced with thousands of new product launches every month, she’s had enough of exaggerated claims that confuse rather than enable choices.So the Koleston Perfect Innosense brand doesn’t claim to solve all your problems, make you a better person, or knock 10 years off your appearance. It delivers straight-talking, science-based tech. 

What is It

Koleston Perfect Innosense ia a permanent colour range which offers the trusted results you would expect from the Koleston  Perfect brand : up to 100% coverage of greys/ white hair and up to 3 levels of lift. Available in 20 beautiful shades ranging from sophisticated blond and brunette to bold black or daring red,. Koleston Perfect Innosense leaves hair vibrant and full of vitality.

What it does

For 20 years Wella scientists have researched how to formulate a molecule that reduces the risk of developing allergy while maintaining uncompromised colour performance. The revolutionary solution is a new dye molecule ME+ which still contains the molecule part responsible for colour vibrancy, lastingness and coverage, but has a modified shape which reduces the risk of developing allergy. So simple, it’s brilliant.

Verve Hair TV Innosense with Wella Rob Bradder & the Verve Hair Team 


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